Internet Marketing - The proof of the pudding! is in the eating
Rather than attempting to blind with science we have started to market our own website
Web metrics is something we check at least once a day to determine if we are reaching our desired audience. We use the information provide to confirm priority links, new activity and to interrogate the server regarding problems and success's. Internet Activity (clicks) without interaction is pointless, we need to see the depth that people have ventured into our site, where they decided to leave and what information was viewed, assimilated or missed. In understanding our users we gain ways to deliver what they are looking for and overcome the main problem with websites i.e. "the inability to communicate in a way that enables users to respond" by purchase, contact or registration.
To develope websites we create profiles to assist in defining success from baseline to sector, product or keyword assessment and analysis. To prove the case for using our services we started to market AI Usability on the 1st of June 2006 and have met our baseline targets by the 6th of June 2006. We now have five more targets related to internet and other media marketing to reach by 1st June 2007.
Activity, Interaction and Usability Limited have now reached the second internet marketing milestone by the 31st of July 2006. We now have 10,000 inbound links to our website which may not seem impressive but it is, because we do not sell any products online.
Internet marketing services now available to others
If you require your website to be found, you need internet marketing services.
To arrange a consultation please contact us, we use a mixture of business process engineering, project management, web analytics, search engine optimisation (SEO), creative marketing, usability, business intelligence and web development services to project you company or service into the marketplace that will archive your objectives (which may or may not be the one you are targeting).
